▪ In-Progress Audit · June 23, 2026

Equinavia Backend Optimization Report

📅 Generated June 23, 2026 🛒 133 parent families targeted ✅ 133 families audited so far (100%) 🆘 Marketplace: Amazon US

Families Audited

133

of 133 targeted (100%)

Group A — Flat File Ready

738

Attribute fixes deployable today

Group B — Case Required

5,183

Fields needing case or PIM data

Critical Issues

338

CRITICAL-severity blockers

High-Priority Issues

HIGH-severity drift

Low-Priority Issues

4,788

LOW-severity (case_required)

✅

Group A — Flat File Upload

Fixes deployable directly via Seller Central flat file. No Amazon case required.

738

Attribute fills ready for upload

Top fix attributes

intended_use	133
compatibility	133
qa_content	133
slot_4	68
slot_3	60
generic_keyword	59
generic_keywords.slot_1	46
slot_2	40
slot_1	40
generic_keywords.slot_2	17

⚠️

Group B — Case / PIM Required

Fields blocked due to missing PIM data, restricted attributes, or hard caps requiring Amazon case.

5,183

Blocked attribute fields

Top blocked attributes

occasion	1596
customer_reviews_aggregate	1596
dimensions_specifications	1596
compatibility_options	133
target_audience_keyword	98
specific_uses_for_product	93
bullet_point	57
generic_keywords.slot_1	7
generic_keyword	7

Severity Distribution

5,183 total case records

Severity	Meaning	Count	% of Group B
CRITICAL	Active listing block / brand-gated attribute / hard policy violation	338	7%
HIGH	Search ranking penalty / Rufus signal degradation / restricted-char drift	57	1%
LOW	PIM completeness gap (description, bullets, blocked enrichment fields)	4,788	92%

Drift Category Breakdown

Root-cause classification

Category	Definition	Count
blocked	PIM enrichment-field gap — bullets, description, keywords without source	4,788
missing	Required Amazon attribute absent from CLR (Tier-1/2 COSMO field)	324
restricted_chars	Attribute value contains characters violating Amazon's allowed-char policy	57
over_limit	Attribute value exceeds Amazon's hard byte/character cap	14

🛠️ Recommended Next Steps

1

Deploy Group A flat file immediately. 738 attribute fills are ready and case-free. Upload via Seller Central > Inventory > Add Products via Upload. Est. 1–2 business days to process.
2

Open Group B cases for 338 CRITICAL blockers first. These are active listing blocks / brand-gated attributes / hard policy violations. Batch by product type to keep case counts manageable.
3

Address 57 restricted-character + 14 over-limit drift items. Most are quick rewrites and can ship in the same flat file once values are sanitized.
4

Supply PIM data for 4,788 blocked enrichment fields. Bullets, descriptions, and keyword source data must be provided in Salsify before the pipeline can auto-resolve these.
5

Review live case queue at cases.rankonaterminal.com. Per-ASIN case detail, evidence, suggested values, and required-action language are tracked there for analyst follow-up.

Methodology: Audit pipeline = Rankona Terminal v7 CLR audit (F0–F10) over Salsify PIM export + Amazon CLR .xlsm templates. Findings classified by stage8 triage (fix_method ∈ {flatfile, case_required, manual_review}). Scope: 133 Equinavia parent families targeted in this batch; 133 fully audited so far (100%). Numbers regenerate from batch-postfix-20260622.